trending palette summer 2025
ILLUMINATED BRIGHTS
Get set to go with the glow as the darkness comes alive with energy, punctuated with unexpected photoluminescence.
Immerse yourself in themes of cutting-edge technology, glow in the dark organic life, moonlight, luminescent chemicals, intelligent pigments, UV light and artificial intelligence. Here in the after-hours, saturated brights surge through the midnight shadows, while accents flare with pulsating neon. Turn a corner to discover a new dimension.
Dial up the mystery by pairing with moody blue-blacks and dazzling pops of color that shine out of the dark. Try combining Brilliant Purple with Liquitex Ivory Black, Cobalt Blue, Bright Aqua Green, Fluorescent Pink and Yellow Medium Azo to bring the color story to life.
trending palette SPRING 2025
IMAGINARY GARDEN
Enter a play of light and shade in the Imaginary Garden. Think lush, saturated greens, glistening with golden reflections, fluidly punctuated with earthy browns and reds, popping with glowing botanical corals. Imaginary Garden fuses synthetic and natural tones to create a universe that feels both grounded and otherworldly.
This palette taps into the bio industrial revolution where ecology and biology inform technical and structural systems. Natural materials are used in new ways and organic life inspires new design ideas. Here biodegradable bottles are made of seaweed, and architecture is based on butterfly cocoons. Imaginary Garden celebrates the richness of nature’s diversity and the value of designing with multiple species in mind.